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Vans Custom Culture

July 3, 2016

Winner announced

Screen Shot 2016-06-24 at 10.12.55 PMAmericans for the Arts congratulates John P. Stevens High School for winning the 2016 Vans Custom Culture competition. The students’ designs earned their school a $50,000 donation supporting its arts education program. All students who participated in the winning project are eligible to receive $25,000 scholarships at Laguna College of Art and Design, and one of the designs will be produced and sold in select Vans retail stores. The partnership between Vans and Americans for the Arts was also recognized by the Cause Marketing Forum this month with a Halo Award. The Vans Custom Culture campaign drew top honors for drawing attention to the importance of the arts in high school curricula while simultaneously engaging students and consumers. Read more at THIS LINK.

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